Marketing Trends
Reasons for Losing Followers on Social Media
When you started building your business social pages, you likely had a number of goals in mind. Maybe you wanted to increase brand awareness, earn referrals
How to Protect Your Brand Reputation
In the past businesses had to rely on traditional media campaigns, along with word of mouth for their reputation. Today, brand reputation is more prevalent than
Marketing Strategy in 2022
Keeping up with marketing trends could be a full-time job. Let's dive into the critical components of a complete marketing strategy in 2022. The Importance of
Brand Building Experience
Online sales are reaching all-time highs as buyers become more comfortable with digital transactions. As the number of digital product offerings goes up, competition for customer
Content Marketing: How to Speak to Your Audience
Gone are the days when companies relied on salespeople knocking on doors and cold calling potential customers to close a deal. While these practices still exist
Digital Marketing for 2022
From Facebook rebranding to Meta and Apple’s privacy protection initiative, 2021 certainly was a year of change in digital marketing. Also small and medium businesses (SMB)
Sales and Marketing Alignment: It’s Time for a Change
It’s important to remember that sales and marketing are not separate divisions, but one team chasing the same goal. Marketing is doing everything in their power
Best Practices for Small Businesses on Instagram
In the world of online, you need to be seen, heard, and engaged with customers by effectively using the social tools of communication. Many small businesses
The Benefits of Marketing to Your Existing Customers
Sales professionals put a ton of effort into lead generation. Nurturing leads by marketing, selling and closing customers is the bread and butter. Often, we’re missing